About us

NaturalWeave Rugs was born from a simple yet profound belief: that home comfort should be rooted in nature, and every rug should tell a story of craftsmanship. Founded over a decade ago by a team of textile lovers and sustainability advocates, our journey began with a visit to rural weaving communities—where artisans had been turning raw, natural fibers into timeless rugs for generations. Struck by the beauty of their handiwork and the respect they held for the materials, we set out to bring this “slow craft” to modern homes, bridging the gap between traditional artistry and contemporary living.

At the heart of everything we do is our commitment to “Natural by Choice, Handmade with Care”. Unlike mass-produced rugs that rely on synthetic materials and machine production, we source only the finest natural fibers—New Zealand wool, sustainable jute, organic cotton, and ethically harvested sisal—each selected for its durability, softness, and minimal environmental impact.